Car Dealer Compliance in Croatia

The rules for car adverts in Croatia

5 rules decide what a dealer in Croatia has to show on the car, in adverts and in financing examples. Each one, and what it asks of you:

Pravilnik NN 113/2021
Regulation on the availability of consumer information on official fuel consumption and official specific CO2 emissions of new passenger cars
Authority Ministry of Economy and Sustainable Development (Ministarstvo gospodarstva i održivog razvoja); the fuel guide is published by the Ministry of the Interior
The supplier produces and the seller places a white A4 label with black text in the standard form of Prilog I at or next to each new model offered for sale or lease, listing manufacturer, make, type with variant and version, fuel type and the WLTP consumption and CO2. No other marks may appear on it. A poster of at least 70 x 50 cm or a 25 x 32 cm screen lists each make's models by fuel and rising CO2, renewed every six or three months. Every printed and electronic advert, websites, TV and radio included, shows the values as clearly as its main content, online on first display.
Zakon o zaštiti okoliša
Environmental Protection Act, NN 80/13 and amendments
Authority Environmental inspection
Art. 219 is the legal basis of the Pravilnik and makes the supplier responsible for the data and guide at the point of sale and the seller for misleading marks or posters. Art. 261 sets fines of 6,636.14 to 26,544.56 euros for the company and 663.61 to 1,327.23 euros for the responsible person, converted from the original kuna amounts.
Zakon o zaštiti potrošača
Consumer Protection Act, NN 19/2022
Authority Market inspectors of the State Inspectorate (Državni inspektorat)
Information that EU-harmonised law makes mandatory in commercial communication counts as material, so leaving the values out of an advert is a misleading omission. That is why a dealer's own website must carry them even though the Pravilnik addresses the supplier. Companies risk fines under Art. 149.
Zakon o potrošačkom kreditiranju
Consumer Credit Act, NN 75/09 and amendments (applies until 19 November 2026)
An advert with a rate or cost figure gives a representative example that at least two thirds of consumers can obtain: borrowing rate with all fees, total credit amount, EKS, term, cash price and down payment, total amount and instalment. The dealer as intermediary states the scope of his powers and whether he works for one or several lenders. The EKS may not exceed the statutory default interest rate plus two percentage points.
Zakon o potrošačkim kreditima (NN 86/2026)
New Consumer Credit Act transposing Directive (EU) 2023/2225, in force from 20 November 2026
Authority Croatian National Bank (Hrvatska narodna banka, HNB)
From 20 November 2026 every credit advert carries the statutory warning that borrowing is not free, clearly and prominently, and a variable rate needs a short risk warning. Car dealers who arrange credit become credit intermediaries in an ancillary role and need an HNB authorisation; those not covered so far apply by 1 August 2027 and may keep working until the HNB decides.

Car dealer compliance in Croatia follows the Pravilnik NN 113/2021 on consumer information about official fuel consumption and CO2 emissions of new passenger cars: a white A4 label in the standard form of Prilog I stands at or next to every new car on sale or lease, a poster or screen shows each make's models, and every advert, printed or electronic, carries the official values as clearly as its main message. Croatia reaches further than most: the Pravilnik names websites, television and radio, asks for the values on first display online, and forbids any other marks on the label. In finance adverts the EKS and a representative example apply, and from 20 November 2026 a statutory warning under the new consumer credit act. Vehicle Hub prints the label and the exposé from the car's own data, and the mandatory information feature holds back a car that lacks a value.

Croatia is one of 33 markets in Vehicle Hub, each with its own rule set, all on the car labelling directive by country page. The Croatian set keeps the Prilog I wording word for word, including the two footnotes on the fuel type and on WLTP values, and prints the label without any footer or code because Article 6 allows nothing else on it. A car stays new until it is sold to someone who does not buy it for resale, so demonstrators are covered. Your car pages, built with the Vehicle Hub widgets, show the labelled values the moment they open.

What the Croatian Prilog I label looks like

Prilog I is a standard form, so Vehicle Hub copies it line by line on a white A4 sheet with black text: Proizvođač osobnog vozila, Marka osobnog vozila, Tip, varijanta i izvedba osobnog vozila, Vrsta goriva with a footnote listing the fuels, Potrošnja goriva and Emisije CO2 with a footnote saying only WLTP values are given. Above the footnotes stand the sentence about the free guide on the Ministry of the Interior's website and the sentences on driving style and CO2. Nothing else, no logo and no footer, goes on the label.

Prilog I label printed by Vehicle Hub for a petrol Toyota Yaris Cross: Benzin, 5,6 l/100 km, 127 g/km

Mandatory details in Croatia

Manufacturer, make, type with variant and version
Fuel type in the Pravilnik's words (Benzin, dizelsko gorivo, LPG, CNG, hibridni sustavi, električna energija)
Službena potrošnja goriva in l/100 km, m³/100 km or kWh/100 km, one decimal
Službene specifične emisije CO2 in whole g/km
WLTP values only, at least combined; plug-in hybrids weighted
No other marks or symbols on the label
Poster per make in the Prilog III layout, by fuel and rising CO2
Values online on first display, as clear as the main content
EKS, representative example and intermediary sentence; warning from 20 November 2026

What you get

The Prilog I form, line by line
Vehicle Hub fills the standard form with the car's manufacturer, make, type, fuel and WLTP values, keeps both footnotes word for word and prints on white A4 in black.
Nothing extra on the label
Article 6 forbids other marks, so the Croatian label leaves out every footer, code and logo that other countries allow. What the buyer sees is the form and nothing else.
Values on first display online
Your car pages show official consumption and CO2 the moment they open, labelled in Croatian, because the Pravilnik asks for them before the visitor scrolls or clicks.
The Prilog III poster per make
Vehicle Hub prints the brand poster with the annex's fuel groups, from Benzin to Vodik, and the columns Vrsta motornog goriva, Razred and Model.
The new credit warning on 20 November
The Loan Calculator adds the statutory warning to every Croatian finance example from that date and asks you to confirm the EKS stays within the legal cap.

Print your first Prilog I label

Choose Croatia as the main market of a branch, import a few new cars and print a label and a brand poster. Vehicle Hub tells you which value the form still needs.

See how it works See all plans

How to get started

Set the branch's main market to Croatia
Choose Croatia for your branch in Vehicle Hub. Prices show in euros with 25 % PDV, and the Croatian rule set decides which cars are new and what they need.
Bring in your stock
Import from mobile.de, your dealer system or a CSV or XML feed, or add cars with the creation assistant. Each car comes in as a vehicle from your stock import, with its values.
Check the values Croatia asks for
Make sure every new car has its manufacturer and its type, variant and version from the certificate of conformity, and check the WLTP consumption and CO2.
Print the labels and publish
Print the Prilog I label for each new car and the poster per make, then publish the cars on your website with the same values.

Pricing

The Croatian rule set, the Prilog I label, the brand poster, the exposé and the Loan Calculator are part of Vehicle Hub, from a fixed monthly price (see pricing) per dealership workspace. Everyone in your auto kuća works in that one workspace.

See all plans

Is it the right fit?

A good fit if

Croatian auto kuće and authorised dealers selling or leasing new cars
Dealers who sell demonstrators that have not yet reached an end customer
Dealers with plug-in hybrid, electric and hydrogen cars who need the right form for each
Dealers who arrange car finance and must meet the new act from 20 November 2026

Not the right fit if

Dealers who want Vehicle Hub to post their cars on Njuškalo or Index Oglasi; Vehicle Hub publishes only to mobile.de, not to these portals
Dealers selling LNG or ethanol cars, for which the Pravilnik has no unit and Vehicle Hub prints no label
Anyone looking for legal advice on a specific case; Vehicle Hub applies the rules, it does not replace a lawyer
Dealers who only sell used cars already sold to an end customer

Frequently asked questions

Which law sets car dealer compliance in Croatia for new car labels?

The Pravilnik NN 113/2021 on consumer information about official fuel consumption and CO2 emissions of new passenger cars, based on Article 219 of the Environmental Protection Act. It has been in force since 28 October 2021 without amendment, and Vehicle Hub prints its Prilog I form.

Can I add my logo or a QR code to the Croatian label?

No. Article 6 of the Pravilnik forbids other marks, symbols or inscriptions on the label. Vehicle Hub prints the Croatian label without any footer, code or logo.

Do radio adverts and my website have to name the values?

Yes. The Pravilnik counts websites, television and radio as advertising, and online the values must appear on first display. Vehicle Hub shows them on every car page as it opens.

What changes in Croatian car finance adverts from 20 November 2026?

The new Consumer Credit Act (NN 86/2026) applies: every credit advert carries the statutory warning that borrowing is not free, and dealers who arrange credit need an HNB authorisation as intermediaries in an ancillary role. Vehicle Hub adds the warning from that date and shows financing for Croatia once KIMISUITE has released the market.

Who protects the personal data of my Croatian customers?

The Personal Data Protection Agency (Agencija za zaštitu osobnih podataka, AZOP), under the GDPR. Enquiries from your website go into your own workspace and CRM Business Hub, with you as the controller.

Does the label duty cover rental cars?

No. The Pravilnik covers sale and leasing only. Demonstrators are covered until they are sold to someone who does not buy for resale.

Do I have to give buyers a fuel guide?

Yes. The Ministry of the Interior publishes the guide, and you hand it out free of charge at every point of sale. The label's first sentence points buyers to it.