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UTM Parameter Builder
Trackable URLs in seconds for any campaign
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About this tool
UTM parameters are the foundation of every honest marketing report. This free UTM Parameter Builder lets you generate trackable URLs with the standard fields — source, medium, campaign, term, content — in a clean, consistent format. Pick from common source/medium presets (Facebook, Instagram, Google Ads, Email, Slack, Partner) so your reports don’t end up with twelve spellings of the same channel. Paste the destination URL, fill the campaign details, copy the tracked link. Use it for ads, social posts, newsletter buttons, partner placements, QR campaigns, podcast show-notes — anywhere you want clean attribution back in your analytics. Built for marketers who care about clean data and for sales teams who want to know which campaign actually brought the lead.
How to use it
- 1 Paste the destination URL
- 2 Pick a source preset (or type your own)
- 3 Pick a medium preset (cpc, social, email, qr, …)
- 4 Type a campaign name (lowercase, underscores)
- 5 Optional: term and content for A/B variants
- 6 Copy the tracked link and paste it anywhere
What you get
- Consistent URLs across every channel
- No more 12 spellings of "facebook"
- Per-channel presets baked in
- Optional term + content for A/B tests
- One-click copy to clipboard
- Works for ads, email, QR, social, partner
QR Generator Do it for every case with QR Generator
Tag one link here – then put it on print as a dynamic QR code, change the destination any time and see scans by day in QR Generator.
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