What's a typical OTA commission rate?

Booking.com averages 15–18%, Expedia 18–25%, Airbnb 14–20%. The exact rate depends on your contract and visibility tier.

Is shifting 20% to direct realistic?

Yes — most hoteliers achieve 15–35% direct share with a decent booking engine, a clean website and basic Google ads on their brand keywords.

Does the calculator account for marketing cost?

No — it shows the gross commission saved. Marketing cost for direct bookings is typically 2–5% of revenue, much less than OTA commissions.

Booking Hub

Free Tool

OTA Commission Loss Calculator

See exactly how much Booking.com & co. cost you per year

Find out what OTA commissions really cost your hotel — and how much you could save by shifting bookings to your own engine.

Learn more → Booking Hub

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Every booking that comes through Booking.com, Expedia or Airbnb costs you 13–20% in commission. Most hoteliers know that, but few have ever sat down and put a number on it.

This calculator does it in 10 seconds. Enter your annual OTA revenue, the average commission rate, and the share you'd realistically be able to shift to direct bookings — get back the lost margin per year, the 5-year impact, and the savings you'd unlock.

Spoiler: even a 20% shift to direct typically pays for a hotel booking system in months.

Book a Demo

Quick — under 90 seconds

How to Use

Pick your main OTA (or set a custom commission rate).
Enter the total annual revenue that comes through OTAs.
Estimate what % of that you'd realistically shift to direct bookings (start with 20%).
Read the savings — that's money currently leaving your business.

Benefits

Instant numbers — No spreadsheet, no formulas. Type your revenue, see your loss.

5-year impact — See the long-term commission burden, not just one year.

Action-ready — Compare what you save with even a small shift to direct bookings.