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Markup Calculator
Markup vs margin — the two are not the same
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Read next
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About this tool
Markup and margin are constantly confused, including by people who quote prices for a living. A 100% markup is not a 100% margin (it’s a 50% margin). This free Markup Calculator runs both directions: feed it cost + markup % to get sell price and margin %, or feed it cost + target margin % to get the required markup and sell price. Useful for retailers setting shelf prices, wholesalers checking distributor margins, freelancers pricing rates and consultants building proposals.
How to use it
- 1 Pick a mode (know markup OR know target margin)
- 2 Enter item cost
- 3 Enter the percentage
- 4 Read sell price, profit, markup %, margin %
What you get
- Two-way conversion (markup ↔ margin)
- Shows both metrics side-by-side
- Useful before quoting any price
CRM Business Hub Do it for every case with CRM Business Hub
Calculate one markup — or watch live markup across every product, client and proposal in CRM Business Hub.
Cancel anytime · No long-term contract · 14 days free
