Direct Booking ROI Calculator
Will your own booking engine pay off? Find out in 60 seconds.
- How to Increase Direct Hotel Bookings (Without Paying OTA Commissions) Learn how hotels can increase direct bookings, reduce OTA commissions, and automate operations using modern all-in-one s...
- 15 Proven Ways to Increase Direct Hotel Bookings in 2026 Fifteen tactics that move the needle on direct bookings — from booking engine speed to local SEO, loyalty incentives, re...
- Direct Booking vs. Platforms: What’s Best for Independent Hotels? Direct bookings save up to 20% in commissions and give independent hotels full control over guest data, pricing, and com...
About this tool
Hoteliers ask the same question over and over: "Is it worth setting up my own booking engine, or do I just stick with Booking.com?"
This calculator answers it with your numbers — number of rooms, ADR, occupancy, current OTA share, average commission, and the cost of a booking engine. The output: net annual gain and how many years until the engine pays for itself.
For most independent hotels with 15+ rooms and a decent OTA share, the answer is months, not years.
How to use it
- 1 Enter rooms, ADR (average daily rate) and occupancy.
- 2 Estimate your current OTA share and commission rate.
- 3 Enter the annual cost of the booking engine you\'re considering.
- 4 Read the net gain — and the payback period.
Tip: even a modest 25% OTA share at 18% commission usually pays back a €2 000–€4 000/year engine in well under a year.
What you get
- Real ROI math — Not just commission savings — net result minus the engine cost.
- Payback period — See how fast a booking engine becomes free for you.
- Honest assumptions — Conservative defaults so the result reflects real-world numbers, not marketing fluff.
Do it for every case with Booking Hub
Calculate one ROI scenario — or drive real direct booking ROI with widget, payments and loyalty in Booking Hub.
Cancel anytime · No long-term contract · 14 days free